Why LOUD

Design with intention.

Not decoration — visual communication. Every mark, weight, and colour chosen for a reason that holds across every surface.

📐

Systems Before Style

Brand guidelines that work as a rulebook, not a mood board. Every future asset — from a poster to a story — can be made brand-correct by anyone.

🖨

Print & Screen Covered

CMYK-safe palettes, bleed-ready files, press coordination. Brand systems extend to screen too — UI layouts and digital templates delivered as Figma handoff files, not as a UX platform. Paper and pixels, no separate team needed.

📰

Editorial by Training

Annual reports, pitch decks, large-format posters — the kind of design work that requires precision in grid, typesetting, and pre-press, not templates.

🌐

Bilingual by Design

French and English layout testing built into every project. Typography that holds in both languages. Montréal-ready — no retrofitting at the end.

🎬

Motion-Ready Assets

Brand guidelines that include animation principles and motion variables. When you're ready for video and motion design, the system is already built for it.

📦

Everything Delivered

Logo files in every format, guidelines PDF, print-ready files, source files. You own it all — no lock-in, no future ransom requests for your own assets.

What You Get

Every package includes

From the mark to the system — here's exactly what comes out of every engagement.

✦

Logo System

Primary mark, alternate variants, icon version, monochrome versions, clear space rules, and prohibited uses — fully documented and file-ready.

📖

Brand Guidelines

Color palette, typography scale, imagery style, voice and tone, usage rules — the document that makes every future asset brand-correct without asking.

📰

Editorial Design

Annual reports, brochures, pitch decks, catalogs — typeset with precision and delivered press-ready. Grid systems and typography that holds under scrutiny.

🗂

Brand Collateral

Business cards, letterheads, envelopes, signage, social media templates, and screen layout applications — the touchpoints your brand lives on every day, on paper and on screen, designed as one system.

🖨

Print-Ready Files

CMYK colour profiles, bleed-ready PDFs, layered source files. Direct coordination with printers so nothing gets lost between screen and press.

📁

Full File Package

AI, EPS, SVG, PNG, PDF — every format, every variant, organized and named. Figma source file included for screen applications. Yours to use, reuse, and hand to the next person without confusion.

Pricing

Clear rates. No surprises.

Flat-rate packages for predictable budgets. Full rebrand or campaign? Let's scope it.

Starter

Logo Starter

$600 flat

Logo system + usage guide · 7 days

Primary logo + 3 variants
Color palette (5 colors)
Typography selection
Logo usage guide (PDF)
2 revision rounds
AI + EPS + SVG + PNG files

Get Started

Identity

Brand Identity

$1,800 flat

Full brand system + collateral · 16 days

Full logo system (all variants)
Complete brand guidelines doc
Color system + typography scale
Business card + letterhead design
Social media template kit
Screen-ready brand assets (Figma)
3 revision rounds
All source files + print-ready exports

Get Started

Full System

Full Identity & Editorial

$4,200 flat

Complete brand + collateral + editorial · 30 days

Complete brand identity system
Editorial design (report or pitch deck)
Full collateral suite
Brand guidelines (print + digital)
Motion principles document
Screen design applications (Figma handoff file)
3 revision rounds
All source files + press-ready exports

Get Started

Agency

Custom Quote

On quote

Rebrands · Campaigns · White-label

Full rebrand projects
Campaign graphic suites
White-label brand work
Ongoing retainer available

Let's Talk

Hourly rate: $60/hr — available for audits, add-ons, and standalone tasks.

Process

How it works.

Six stages from brief to delivery — no step skipped, no deliverable rushed.

01

Step 01

Discovery

Days 1–2

Business goals, target audience, competitor audit, and brand personality workshop. The problem is defined before anything gets drawn.

02

Step 02

Brand Strategy

Days 3–5

Positioning, voice, visual direction moodboard. You approve the strategy before a single mark gets designed.

03

Step 03

Logo Design

Days 6–10

Sketches, refinement, two directions presented. One taken to completion with all variants — primary, secondary, icon, monochrome.

04

Step 04

Visual Identity System

Days 10–18

Color system, typography scale, grid, imagery direction, iconography rules — assembled into the brand guidelines document.

05

Step 05

Collateral & Editorial

Days 18–26

Applying the system to real surfaces — business cards, stationery, posters, editorial layouts, social templates. Every piece a proof of concept.

06

Step 06

Delivery

Days 27–30

Organized file package in all formats, brand guidelines PDF, print-ready exports, Figma file for screen applications, and a delivery walkthrough. Everything named, nothing missing.

FAQ

Questions, answered.

What's the difference between a logo and a brand identity?+

A logo is one mark. A brand identity is the full system — the mark, the colours, the typography, the rules for how everything fits together. A logo without a system gets misused immediately. That's why every package here builds a system, not just a file.

Will you work with my existing brand?+

Yes — brand evolution, refresh, and extension work is available. I'll audit what you have first: what's working, what isn't, what's missing. If the existing brand is strong, I build on it rather than replace it.

Do you design for screens and digital interfaces?+

Yes — screen and visual interface design is part of the offer, approached from a brand and visual design background. I apply brand systems to digital surfaces: website layouts, app screens, digital templates. Figma is used as the delivery format for screen work — a design handoff tool, not a UX platform. What this service is not: UX research, user testing, or product strategy. The work is about visual quality — brand-consistent, graphic UI that looks as considered on screen as it does in print.

Do you design editorial materials like annual reports?+

Yes — editorial design is a core part of this service. Annual reports, pitch decks, brochures, catalogues, large-format posters. All print-ready with proper CMYK handling, bleed settings, and direct printer coordination when needed.

What file formats do you deliver?+

AI (Illustrator source), EPS (universal vector), SVG (web/screen), PNG (transparent, multiple sizes), and PDF (print-ready). Every variant — primary, secondary, icon, horizontal, vertical, monochrome — in every format. You will never need to ask for a re-export.

Can I request revisions?+

Every package includes 2–3 structured revision rounds. Additional rounds are billed at $60/hr with your approval upfront. Revisions are part of the process — not a penalty for having an opinion.

Do you coordinate directly with printers?+

Yes. I provide press-ready PDF files (CMYK, correct bleeds and margins, embedded fonts) and can liaise directly with your printer or mine. Colour shift and pre-press errors are not surprises at this stage of the process.

How do you handle bilingual design?+

Every layout is tested in French and English. Typography choices, text expansion tolerances, and character set support are considered during the design phase — not patched in at the end. Brand guidelines include bilingual usage rules.

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